Bailey launches all-new coachbuilt motorhome range

Bristol-based motorhome manufacturer, Bailey, is launching an all-new coachbuilt motorhome range for the 2021 season.

For the first time ever, Bailey will build on the Ford Transit chassis – up until now, it has always based its coachbuilt motorhomes on the Peugeot Boxer.

To watch a teaser video of new Bailey Adamo click here, but note it will not be live until 5:30pm on 24 September, 2020.

“This is different from anything we have ever done in the past,” explains Simon Howard, Bailey’s Marketing Director.

The new mid-market Adamo is aimed at attracting British buyers who typically buy European models, with layouts not available from British manufacturers. “Some 55% of sales are imports,” explains Simon, revealing just how many British motorhomers buy imported Continental motorhomes.

There will be three layouts in the new range.

All will be on the 3,500kg Ford chassis and will have an automatic gearbox as standard, 16in alloy wheels, as well as having Ford’s higher 160bhp output diesel engine, and a less traditional design aimed at a younger audience.

In addition, all models will have a large garage with heating, 230V and 12V power outlets, as well as fixing points.

The three initial models will be:

• The Bailey Adamo 69-4 motorhome: a four-berth coachbuilt with side-facing sofas in a front lounge and drop-down bed above

• The four-berth Bailey Adamo 75-4I motorhome, which has an extra-long island bed at the rear and, again, a twin facing sofa lounge up front. Front side-facing lounges have become extremely popular across Europe during the last few seasons

• Finally, the Bailey Adamo 75-4DL, which features two drop-down double beds and the option to increase from a four-berth to a six or even eight-berth.

This final model, and the fact that all models have an automatic gearbox, gives a clear indication as to the second audience Bailey is aiming at – the most sought-after motorhomes on the rental market are automatic models with multiple berths.

As is typical of Bailey, there will be no options for the Ford cab – it will come with everything a buyer could want already fitted, assures Simon.

It has also crash tested the new models as they are built on a chassis that is new to the manufacturer. “We have gone to the same lengths as we did when we first came into the motorhome market and we have incorporated our crash-test findings into the design,” explains Simon.

All the models will have wider beds than other Bailey motorhomes – the drop-down beds are 15% wider than in Bailey's Autograph motorhome range, while the island bed is 10% wider. Plus, they will be fitted with a 100W solar panel, Truma Combi 4 heating and a full UK-spec kitchen.

The arrival of Adamo means Bailey will now stop producing the Advance coachbuilt motorhome range, meaning the Alliance is now its entry-level motorhome range, the Adamo is the mid-range and the Autograph, which accounts for some 75% of all Bailey motorhome sales, will remain the flagship range.

Come back on Friday 25 September at midday to see more exclsuive pictures of the new Adamo motorhomes.

You can read about all the new 2021 motorhomes and campervans in the special supplement that will be included free with the November issue of MMM.

To get a copy of the November issue of MMM, which goes on sale on 12 Oct 2020, just click here.